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SiteGPT turns your website, help docs, and files into a chatbot that answers your visitors’ questions instantly, in your brand’s voice. When the AI cannot help, it collects the visitor’s details or hands the conversation to a human on your team. You do not need to write flows, decision trees, or code. Point SiteGPT at your content, put one script tag on your site, and you have a working assistant.

What it can do

Answer from your content

Train on your website, sitemaps, files, Notion, Google Drive, and more. Answers cite their sources so visitors can read further.

Capture leads

Ask for a name, email, or any custom fields at the right moment, and send every lead to your inbox, webhook, or CRM.

Hand off to humans

Visitors can escalate to your team at any time. Reply from the SiteGPT inbox or from tools like Slack, Zendesk, or Crisp.

Meet visitors anywhere

The same chatbot works on your website, in Slack, Facebook Messenger, Google Chat, Zendesk, Zoho SalesIQ, Freshdesk, and Crisp.

Stay up to date

Auto-sync re-crawls your links on a schedule so answers track your latest content. Retrain anything manually with one click.

Automate with agents

A full API, CLI, and MCP server let AI agents create and manage chatbots for you, end to end.

How it works

1

Add your content

Give SiteGPT your website URL, a sitemap, files, or a connected app like Notion or Google Drive. SiteGPT reads the content and trains the chatbot on it. See Add your content.
2

Make it yours

Set the tone with instructions and a persona, match your brand with the appearance editor, and add conversation starters. See Appearance.
3

Put it on your site

Paste one script tag, or use the WordPress plugin. See Install on your website.
4

Let it work

Watch conversations in Chat History, collect leads, and jump in as a human agent whenever you want. See Human support.

Where to go next

Quickstart

Create your first chatbot in about ten minutes.

Try the live demo

Talk to a SiteGPT chatbot trained on these docs.

Use cases

See how teams use SiteGPT for support, lead generation, and more.

Developers

Widget SDK, tracking events, webhooks, API, and CLI.